“I can’t wear red.”
“I can’t wear orange.”
“I can’t wear warm colors.”
“Yellow looks terrible on me.”
“I can’t wear cool colors.”
“Pink hates me.”
“Older women can’t wear color.”
“I wish I could wear bright colors but I can’t.”
“I can’t wear red lipstick because I’m blonde.”
“I can’t wear green because I have blue eyes.”
You are all wrong.
In honor of Mother’s Day, I’d like to dedicate this blog to the mother who runs elea blake cosmetics, Darin Wright. It feels surreal to be working for someone who I respect as a business woman, person, and parent. Growing up I watched my mother overcome a lot in pursuit of her passion. I know that my sister and I are extremely lucky. We have two amazing parents that worked together as a team to raise twins (which is no easy task) and help my mom run a business in a time when Girls weren’t bosses or ran the world. Here is a list of things my mother taught me. They are also values reflected in the way she runs and operates elea blake. They are the values behind this company.
Have you gone through the world thinking that you can never wear orange or yellow, but when you look in the mirror you see a warm face looking back (or see it on your arms)? Maybe you’ve seen all the ‘yellow’ that is populating clothing stores like crazy this season, and thought wistfully how much you wish you could wear that color. That color is actually not yellow, it's orange (aka yellow-red). Don't panic. We’re here to help you my friend. We’ve been there.
Here you were walking through the world thinking that your cool cool self couldn't possibly wear an orange or brown, then suddenly we appear just making your heart stop with seeming blasphemies. HEY IT'S TRUE. THERE IS SUCH A THING AS A COOL ORANGE. In fact, you are essentially biologically required to be able to rock an orange. We realize that this all may come as a shock, so feel free to look up at the sky, ceiling, or some other calming force before reading on.
You wake up in the morning, you drag yourself out of bed, if you are like most folks, you drink a cup of coffee and then what? Makeup time for a lot of us. What makeup do you decide to apply for the day? Are you a one look type of gal, or do you have a bunch of different colors? People ask us all the time how they should decide which colors to use in combination. The answer isn’t as straightforward as we’d love but we’re going to start covering makeup looks color family by color family.